In order for a page to rank well in Google and other search engine results it needs to be easily understood by indexing robots, also commonly referred to as "spiders". Making sure that the focus of the page is easily apparent to the spiders and that there are enough keywords that the search engine will consider the page the most…
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When looking to improve your company's online presence the first thing that you should do is claim and verify your business on Google My Business. Getting your company listed on Google My Business plays a large role in your website showing up in Google's Local Pack, Google Maps, and is necessary for your business to have a knowledge panel in…
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Google and other search engines are constantly trying to adapt to user behavior trends and considering that more than half of search traffic is now from tablets and phones, mobile-first indexing will soon be the norm. Mobile-first indexing has a lot of business owners wondering what this means for their sites. Will they have to change their entire site? Will…
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The largest search engines out there, including Google, Yahoo!, Bing, and Yandex have collaborated to create Schema.org, which is an agreed upon dictionary of the types of structured data that companies can use on their sites. Schema is essentially a list of definitions of different types of structured data that can be included in web pages that search engines can…
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In order for a page to rank well in Google and other search engine results it needs to be easily understood by indexing robots, also commonly referred to as "spiders". Making sure that the focus of the page is easily apparent to the spiders and that there are enough keywords that the search engine will consider the page the most…
Read More
When looking to improve your company's online presence the first thing that you should do is claim and verify your business on Google My Business. Getting your company listed on Google My Business plays a large role in your website showing up in Google's Local Pack, Google Maps, and is necessary for your business to have a knowledge panel in…
Google and other search engines are constantly trying to adapt to user behavior trends and considering that more than half of search traffic is now from tablets and phones, mobile-first indexing will soon be the norm. Mobile-first indexing has a lot of business owners wondering what this means for their sites. Will they have to change their entire site? Will…
The largest search engines out there, including Google, Yahoo!, Bing, and Yandex have collaborated to create Schema.org, which is an agreed upon dictionary of the types of structured data that companies can use on their sites. Schema is essentially a list of definitions of different types of structured data that can be included in web pages that search engines can…