Goldstein Brossard Blog

SEO And What It Can Do For You

Search Engine Optimization or SEO is the practice of increasing the amount and quality of traffic to your website through organic search engine results. When you optimize your website's SEO you can improve your search engine result rankings. Most search engines like to display the links to pages it considers to be most authoritative and relevant for each search result.… Read More

Schema and Structured Data

The largest search engines out there, including Google, Yahoo!, Bing, and Yandex have collaborated to create Schema.org, which is an agreed upon dictionary of the types of structured data that companies can use on their sites. Schema is essentially a list of definitions of different types of structured data that can be included in web pages that search engines can… Read More