Having canonical links is an excellent way to avoid penalties for duplicate content on your website while ensuring that you keep all of the factors that help a page rank well from other same pages. Of course, having duplicate content on your website is usually not done intentionally, but it can happen even the best. We want you to know… Read More
Every online content creator should ask themselves: "Is my content easily read and understood by my intended audience?" Why is that question important? Because you're not writing for search engines; you're writing for people. Google and other search engines cater to users, not content creators. Nevertheless, we all want our websites and businesses to perform well on search engines, and… Read More
Web accessibility. What is it? Is it important? Moreover, how do you go about creating a website that meets accessibility standards? In this guide, we'll answer all those questions (and probably some more). So, without further ado, let's get started! What is Web Accessibility? Web accessibility is optimizing and creating websites that are as easy to access and surf as… Read More
Stale website content. What is it, and what can you do about it? Stale content is a complicated concept, so let's take things slow and start by defining the term. Then, once we've finished explaining it, we'll talk about the three things you can do to mitigate the damage it can do to your website traffic. After all, due to… Read More
The short answer is a firm, resounding "Yes!" SEO, or Search Engine Optimization, is the process of specializing a website for search engine performance. But why is that important for law firms? Let's discuss it. Reason 1 - Most Web Traffic Comes from Organic Search Results The most important reason to utilize quality SEO for your law firm or legal… Read More
Internal links: What are they? Why are they important to SEO? Those are questions that our team of professional SEO technicians hears every day. So, let's answer them! This post will talk about exactly what internal links are, why they're important, and what good internal linking strategies look like. Let's get into it! What are Internal Links? Internal links go… Read More
Every content creator has found themselves wondering whether their web content needs images. Well, the short answer here is: always. Images always impact your search engine performance. But, you may forget an all-important step in SEO (Search Engine Optimization); you have to optimize your images. Many people put any old image on their new page and call it a day.… Read More
As we discussed in a previous post, XML Sitemaps are documents/webpages used by Google (and other search engines) to determine what content on your website to index and rank on SERPs (Search Engine Results Pages). And, just like other forms of media on your webpage, videos can also benefit from XML sitemaps. Some of the most important benefits you can… Read More
Domain Authority is a score from 0 to 100, created by Moz, which attempts to show how likely your domain will rank well on any search engine. The closer to 100 your score is, the more likely your domain will rank well on one of the major search networks (Google, Bing, etcetera). An Explanation of the 0 to 100 Domain… Read More
Google Search Console (GSC) is a free tool to monitor your website's performance carefully. Search Console can also help you gain insight into the status of your website within Google's search index. In addition to those insights and monitoring tools, Google Search Console can help you find and fix any structural or code-based problems your site may have. Is Google… Read More
Having canonical links is an excellent way to avoid penalties for duplicate content on your website while ensuring that you keep all of the factors that help a page rank well from other same pages. Of course, having duplicate content on your website is usually not done intentionally, but it can happen even the best. We want you to know… Read More
Every online content creator should ask themselves: "Is my content easily read and understood by my intended audience?" Why is that question important? Because you're not writing for search engines; you're writing for people. Google and other search engines cater to users, not content creators. Nevertheless, we all want our websites and businesses to perform well on search engines, and… 
Web accessibility. What is it? Is it important? Moreover, how do you go about creating a website that meets accessibility standards? In this guide, we'll answer all those questions (and probably some more). So, without further ado, let's get started! What is Web Accessibility? Web accessibility is optimizing and creating websites that are as easy to access and surf as… 
Stale website content. What is it, and what can you do about it? Stale content is a complicated concept, so let's take things slow and start by defining the term. Then, once we've finished explaining it, we'll talk about the three things you can do to mitigate the damage it can do to your website traffic. After all, due to… 
The short answer is a firm, resounding "Yes!" SEO, or Search Engine Optimization, is the process of specializing a website for search engine performance. But why is that important for law firms? Let's discuss it. Reason 1 - Most Web Traffic Comes from Organic Search Results The most important reason to utilize quality SEO for your law firm or legal… 
Internal links: What are they? Why are they important to SEO? Those are questions that our team of professional SEO technicians hears every day. So, let's answer them! This post will talk about exactly what internal links are, why they're important, and what good internal linking strategies look like. Let's get into it! What are Internal Links? Internal links go… 
Every content creator has found themselves wondering whether their web content needs images. Well, the short answer here is: always. Images always impact your search engine performance. But, you may forget an all-important step in SEO (Search Engine Optimization); you have to optimize your images. Many people put any old image on their new page and call it a day.… 
As we discussed in a previous post, XML Sitemaps are documents/webpages used by Google (and other search engines) to determine what content on your website to index and rank on SERPs (Search Engine Results Pages). And, just like other forms of media on your webpage, videos can also benefit from XML sitemaps. Some of the most important benefits you can… 
Domain Authority is a score from 0 to 100, created by Moz, which attempts to show how likely your domain will rank well on any search engine. The closer to 100 your score is, the more likely your domain will rank well on one of the major search networks (Google, Bing, etcetera). An Explanation of the 0 to 100 Domain… 
Google Search Console (GSC) is a free tool to monitor your website's performance carefully. Search Console can also help you gain insight into the status of your website within Google's search index. In addition to those insights and monitoring tools, Google Search Console can help you find and fix any structural or code-based problems your site may have. Is Google…