Goldstein Brossard Blog

Why Hire a Niche SEO Company?

You may have heard that your website could benefit from SEO (Search Engine Optimization). However, that doesn’t mean that you know how to make it happen! Even if you do know a couple of things about SEO, you probably don’t have time to deal with the constantly changing requirements that professional SEO involves. Enter the SEO company. Not All SEO Companies… Read More

Prevent Competitors From Stealing Your Clients

Let's assume you run a personal injury defense law firm and that you represent clients throughout your municipality. Suddenly, a new firm moves in across the street, and you start to notice several of your clients have "jumped ship" and hired the new firm. Well, what gives? Why are you suddenly losing clients to a new, less experienced firm? As… Read More

Hey Siri, How Do I Optimize My Website for Voice Searches?

It's almost impossible to talk about web marketing these days without getting into it voice search. Voice searches have recently started to take over the online marketing scene seriously. Right now, 40% of adults use voice search at least once a day. That figure may grow to encompass the lion's share of online searches by 2020 (according to ComScore). Therefore,… Read More

Intent-Based Keywords – The Basics

Intent-Based Keywords are the cornerstone of online search. Without them, people would have difficulty finding your website in search engines. However, not all keywords are created equal. Search engines (like Google) pay more and more attention to searchers' intent using keywords. Enter intent-based keywords. How to Find Keywords Finding keywords for your website is as easy as using the Google… Read More

Why Doesn’t Your Business Rank In Local Search?

Why doesn't your business rank in local search on Google and other search engines? Well, the answers might surprise you a bit. Continue reading to optimize your business for local searches on Google! Having your business rank on Google's local pack effectively brings traffic to your website. Furthermore, Business listings always show up before organic search results. They also include… Read More

If You’re Not Advertising on Social Media, You’re Missing Out

If you run a law firm, bail bonds company, or any other business with a website, and you've neglected advertising on social media, then you're missing out on a huge number of potential clients. That's right, in this day and age, social media advertisements bring in more new customers and clients than pretty much any other advertisement medium. Still not… Read More

SEO Copywriting Checklist

Your site copy (content) is king when it comes to SEO (Search Engine Optimization). Your site copy (content) is king. Like with every other aspect of SEO, there is a correct and incorrect way to optimize your copy for search engine performance. In fact, a copy is so crucial to SEO that the SEO professionals here at Goldstein Brossard have compiled… Read More

5 on Page SEO Tips and Tricks

The world of SEO can be overwhelming. Many business owners have a hard time understanding what SEO best practices are and applying them to their site. There are many professional SEO companies that, through rigorous testing, have determined the best methods to improve a page's rank in Google, and we'll share a few of them with you. With our five… Read More

SEO And What It Can Do For You

Search Engine Optimization or SEO is the practice of increasing the amount and quality of traffic to your website through organic search engine results. When you optimize your website's SEO, you can improve your search engine result rankings. Most search engines like to display the links to pages it considers the most authoritative and relevant for each search result. The… Read More

On-Page SEO Factors – An Explanation

on-page-seo-banner If you have recently spent the time and effort to build, develop, and launch a website, then you most likely want it to show up on Google and other search engines. Unfortunately, you can't just create a website and fill it with content, all while expecting search engines like Google to "just know" that your site is worth funneling users… Read More