Google Search Console (GSC) is a free tool used to monitor your website's performance carefully. Search Console can also help you gain insight regarding the status of your website within Google's search index. In addition to those insights and monitoring tools, Google Search Console can also help you find and fix any structural or code-based problems your site may have.… Read More
The world of SEO can be overwhelming. Many business owners have a hard time understanding what SEO best practices are and applying them to their site. There are many professional SEO companies that, through rigorous testing, have determined the best practices to improve a page's rank in Google, and we'll share a few of them with you. With our 5… Read More
The short answer is a firm, resounding, "Yes!" SEO, or Search Engine Optimization, is the process of optimizing a website for search engine performance. But why is that important for law firms? Let's discuss it. Reason 1 - Most Web Traffic Comes from Organic Search Results The most important reason to utilize quality SEO for your law firm or legal… Read More
Intent-Based Keywords are the cornerstone of online search. Without them, people would have a tough time finding your website in search engines. However, not all keywords are created equal. Search engines (like Google) pay more and more attention to the intent that searchers are using keywords with. Enter intent-based keywords. How to Find Keywords Finding keywords for your website is as… Read More
Duplicate content is content that appears on the internet in more than one place. That "one place" is a unique website address or URL so, if your site has the same or "appreciably similar" content as Google refers to it, then you've got duplicate content. Duplicate content can cause problems because if you have multiple versions of the same page,… Read More
Updating your website is almost always advisable. However, certain situations warrant an update or update more than others. What are those situations? Well, we're glad you asked! Here at Goldstein Brossard, we feel five primary reasons to consider updating your website in 2020. Those reasons include: 1: Your site doesn't accurately reflect your brand 2: It uses outdated themes and/or… Read More
Why doesn't your business rank in local search on Google and other search engines? Well, the answers might surprise you a bit. Continue reading to learn all about how to optimize your business for local searches on Google! Having your business rank on Google's local pack is an incredibly effective way to bring traffic to your website. Furthermore, Business listings… Read More
Want to learn how to write engaging meta titles and meta descriptions for your website pages and posts? Well, if so, then you've come to the right place! Goldstein Brossard's guide explains precisely how to write engaging meta titles and descriptions, which help drive online search users to your site. However, before we get started teaching you all about writing… Read More
Google My Business Posts are short posts that are usually used to promote some aspect of your business. They are also a great tool to boost your local SEO (Search Engine Optimization) and your overall search engine ranking authority. They may even help improve your voice search results. Let us explore exactly what a Google My Business post is and… Read More
Let's assume you run a personal injury defense law firm and that you represent clients throughout your municipality. Suddenly, a new firm moves in across the street, and you start to notice several of your clients have "jumped ship" and hired the new firm. Well, what gives? Why are you suddenly losing clients to a new, less experienced firm? As… Read More
Google Search Console (GSC) is a free tool used to monitor your website's performance carefully. Search Console can also help you gain insight regarding the status of your website within Google's search index. In addition to those insights and monitoring tools, Google Search Console can also help you find and fix any structural or code-based problems your site may have.… Read More
The world of SEO can be overwhelming. Many business owners have a hard time understanding what SEO best practices are and applying them to their site. There are many professional SEO companies that, through rigorous testing, have determined the best practices to improve a page's rank in Google, and we'll share a few of them with you. With our 5… 
The short answer is a firm, resounding, "Yes!" SEO, or Search Engine Optimization, is the process of optimizing a website for search engine performance. But why is that important for law firms? Let's discuss it. Reason 1 - Most Web Traffic Comes from Organic Search Results The most important reason to utilize quality SEO for your law firm or legal… 
Intent-Based Keywords are the cornerstone of online search. Without them, people would have a tough time finding your website in search engines. However, not all keywords are created equal. Search engines (like Google) pay more and more attention to the intent that searchers are using keywords with. Enter intent-based keywords. How to Find Keywords Finding keywords for your website is as… 
Duplicate content is content that appears on the internet in more than one place. That "one place" is a unique website address or URL so, if your site has the same or "appreciably similar" content as Google refers to it, then you've got duplicate content. Duplicate content can cause problems because if you have multiple versions of the same page,… 
Updating your website is almost always advisable. However, certain situations warrant an update or update more than others. What are those situations? Well, we're glad you asked! Here at Goldstein Brossard, we feel five primary reasons to consider updating your website in 2020. Those reasons include: 1: Your site doesn't accurately reflect your brand 2: It uses outdated themes and/or… 
Why doesn't your business rank in local search on Google and other search engines? Well, the answers might surprise you a bit. Continue reading to learn all about how to optimize your business for local searches on Google! Having your business rank on Google's local pack is an incredibly effective way to bring traffic to your website. Furthermore, Business listings… 
Want to learn how to write engaging meta titles and meta descriptions for your website pages and posts? Well, if so, then you've come to the right place! Goldstein Brossard's guide explains precisely how to write engaging meta titles and descriptions, which help drive online search users to your site. However, before we get started teaching you all about writing… 
Google My Business Posts are short posts that are usually used to promote some aspect of your business. They are also a great tool to boost your local SEO (Search Engine Optimization) and your overall search engine ranking authority. They may even help improve your voice search results. Let us explore exactly what a Google My Business post is and… 
Let's assume you run a personal injury defense law firm and that you represent clients throughout your municipality. Suddenly, a new firm moves in across the street, and you start to notice several of your clients have "jumped ship" and hired the new firm. Well, what gives? Why are you suddenly losing clients to a new, less experienced firm? As…