Goldstein Brossard Blog

Why You Should Let Goldstein Brossard Handle Your Holiday Marketing

The holidays are here! While it may be tempting to forgo your marketing efforts during the holidays, doing so may give your competitors room to surpass you. Thus, to mitigate that possibility, let the marketing experts here at Goldstein Brossard handle your holiday marketing! We're always standing by to help! How Can Goldstein Brossard Help? We take all the necessary… Read More

Internal Links – What They Are and Why They’re Important

Internal links: What are they? Why are they important to SEO? Those are questions that our team of professional SEO technicians hears every day. So, let's answer them! In this post, we'll talk about exactly what internal links are, why they're important, and what good internal linking strategies look like. Let's get into it! What are Internal Links? Internal links… Read More

Optimizing Your Images for SEO

Every content creator has found themselves wondering whether their web content needs images. Well, the short answer here is: always. Images always impact your search engine performance. But, you may forget an all-important step when it comes to SEO (Search Engine Optimization); you have to optimize your images. Many people put any old image on their new page and call… Read More

Survive Thanksgiving With These Holiday Travel Tips

Thanksgiving is right around the corner, and with it comes a massive increase in travel across the country. To quote a popular animated TV mom:   The day before Thanksgiving is, in my opinion, one of the busiest travel days of the year. — Peggy Hill (@PeggyQuotes) November 21, 2012 That's right; Thanksgiving is one of the busiest travel days… Read More

How to Check for Content Readability

Every online content creator should ask themselves: "Is my content easily read and understood by my intended audience?" Why is that question important? Because, at the end of the day, you're not writing for search engines; you're writing for people. Google and other search engines cater to users, not content creators. We all want our websites and businesses to perform… Read More

Why Responding to Reviews is Always in Your Best Interest

Almost everyone that owns a business or website understands the power of user reviews. They can either be beneficial to your business or incredibly detrimental. However, while it's true that everyone knows that reviews are important, most websites and business owners never respond to any of their reviews, good or bad. That's a problem. Responding to a user review, whether… Read More

What is Web Accessibility and Why is it Important?

Web accessibility. What is it? Is it important? Moreover, how do you go about creating a website that meets accessibility standards? In this guide, we'll answer all those questions (and probably some more). So, without further ado, let's get started! What is Web Accessibility? Web accessibility is the process of optimizing and creating websites that are as easy to access… Read More

Why Doesn’t Your Business Rank In Local Search?

Why doesn't your business rank in local search on Google and other search engines? Well, the answers might surprise you a bit. Continue reading to learn all about how to optimize your business for local searches on Google! Having your business rank on Google's local pack is an incredibly effective way to bring traffic to your website. Furthermore, Business listings… Read More

If You’re Not Advertising on Social Media, You’re Missing Out

If you run a law firm, bail bonds company, or any other business with a website, and you've neglected advertising on social media, then you're missing out on a huge number of potential clients. That's right, in this day and age, social media advertisements bring in more new customers and clients than pretty much any other advertisement medium. Still not… Read More

Prevent Competitors From Stealing Your Clients

Let's assume you run a personal injury defense law firm and that you represent clients throughout your municipality. All of a sudden, a new firm moves in across the street, and you start to notice several of your clients have "jumped ship" and hired the new firm. Well, what gives? Why are you suddenly losing clients to a new, less… Read More